Influence an Executive Audience
Whether you’re presenting a project status update or a major strategic proposal, knowing how to successfully influence an executive audience is critical for any aspiring future executive. The Executive Communicator workshop teaches you how to have a productive dialog with an executive and how to communicate to an executive audience in a way that will drive desirable business outcomes.
Participants learn to put themselves into the role of an executive, understanding the unique challenges, metrics, and motivations of executives across every major business function. Exploring leadership styles, tension-points in typical organizations, and even “personal agendas” and politics, participants gain invaluable perspective in approaching and influencing an executive audience. Moreover, participants also practice critical listening and dialog skills and learn how to deliver presentations with maximum impact.
By understanding “executive empathy” and practicing the skills required for communication and presentation mastery, participants come away with a dramatically improved ability to influence an audience and turn executive presentation opportunities into high impact business results and career success.
Executive Presence – How To:
- Make the right first impression
- Empathize with functional executives according to their diverse business drivers
- Establish rapport with superiors and their superiors
Executive Communication – How To:
- Assess group dynamics quickly and cultivate support
- Modify dialog style according to each executive
- Anticipate and navigate around “political landmines”
- “Think on your feet”and handle probing questions and objections effectively
Executive Presentation – How To:
- Prepare effectively by holding the “meeting before the meeting”
- Open and close presentations with impact
- Deliver the right amount of detail without getting bogged down
- Maintain the engagement of a busy executive audience
- Use metaphor to make complex concepts easy to understand
- Avoid presentation pitfalls and “career limiting moves”
- Influence executive decisions to drive desired business outcomes